Vietnamese Milk Reaches International Heights: Vinamilk Leads the Trend at the 2024 Supply Chain Connection Expo

06/10/2024

The International Sourcing Expo 2024 (Vietnam International Sourcing Expo 2024) has successfully concluded, leaving many memorable impressions. Among them, the prominence of the Vietnamese dairy industry, with Vinamilk as a typical representative, attracted the attention of many visitors and international buyers.

Vinamilk: A Highlight at the Expo

The Vinamilk booth became a focal point with hundreds of visitors each day. Not only existing partners from the Middle East and Africa, but also many leading global retail chains such as Walmart (USA), Aeon (Japan), and Woolworths (Australia) expressed interest in Vinamilk's dairy products.

Mr. Vo Trung Hieu, International Business Director of Vinamilk, said: "The expo is an effective connection opportunity between businesses and buyers. Many partners actively sought out Vinamilk and are promoting the next steps of cooperation."

Price, Quality, and Sustainability: Keys to Success

Vinamilk, the 6th largest dairy brand globally with 25 years of export experience, shared the secrets to its success in the international market:

  • Building prestige: Prestige in the domestic market is a solid foundation for reaching out to the world.
  • "Three-legged stool": Service, price, and quality are the three core factors that help products stand firm in the international market.
  • Production capacity: Large-scale production capacity ensures competitive prices and stable supply sources.
  • Sustainable development: Vinamilk is a pioneer in applying sustainable standards, meeting the "green" consumption trend globally.

Accelerating Vietnamese Dairy Exports

With a system of 15 farms and 16 factories domestically and internationally, along with more than 250 types of products, Vinamilk has exported to 60 countries and territories. Vinamilk products are increasingly favored in demanding markets such as Australia and New Zealand.

Vinamilk is also targeting new markets such as South America and Africa, and is committed to continuing to improve quality, competitive prices, and sustainability to bring Vietnamese milk further in the international market.

 

Thuy Linh