Bringing goods into the French market: Vietnamese businesses take advantage of EVFTA

23/06/2023

Despite the declining world economic context and difficult trends for export goods in general, Vietnamese goods exported to France in the first four months of 2023 still maintain a stable growth momentum at 7.7% over the same period last year, reaching a value of more than 2.12 billion euros.

The footwear, electronics and textile industries are still key export groups, accounting for about 60% of Vietnam's total export value to France.

In addition to textile exports showing signs of slowing down, footwear and phone exports increased sharply with growth rates over the same period in 2022 of 30.5% and 21.9%, respectively. Including last year, our exports to France increased by 18.8% compared to 2020, from 6.12 billion euros to more than 7.27 billion euros - a record high ever.

Prestige and preferential tariff conditions brought by EVFTA are creating good advantages for Vietnam's exports. France, like Europe, is looking to diversify supply sources and invest in production to avoid too much dependence on China, and Vietnam is one of the potential destinations.

For agricultural products, first of all, it can be affirmed that the EVFTA Agreement is a push, an important source of encouragement to motivate Vietnamese businesses to participate professionally, methodically, and with clearer plans in the supply chain. international supply. Businesses increasingly feel the direct connection between their activities and new international trends such as green consumption, environmental friendliness...

In the French market, after a series of promotional activities, image building, and consumer orientation that the Vietnam Trade Office in France has implemented, Vietnamese products are gradually finding a foothold and are loved by consumers. known by local users. Opportunities for Vietnamese goods do not stop at agricultural products. What is important is the proper and strategic attention of Vietnamese businesses. Businesses must have a systematic development plan, with the target market being France or any suitable European country.

The practical benefits and expectations that EVFTA can bring to Vietnamese goods have been realized for our rice products when for the first time directly supported by the Vietnam Trade Office in France to put them on the shelves. products on the two largest hypermarket chains in France, Carrefour and E.Leclerc. This is the first time we have successfully brought Vietnamese brand rice to the largest retail segment in Europe, thereby reaching a large number of French consumers.

Following rice, the Vietnam Trade Office in France is continuing to exploit the opportunities and potential that the EVFTA Agreement brings to further support Vietnamese brand goods to reach the retail segment in France. .

Prestige and preferential tariff conditions brought by EVFTA are creating good advantages for Vietnam's exports. France, like Europe, is looking to diversify supply sources and invest in production to avoid too much dependence on China, and Vietnam is one of the potential destinations.

For agricultural products, first of all, it can be affirmed that the EVFTA Agreement is a push, an important source of encouragement to motivate Vietnamese businesses to participate professionally, methodically, and with clearer plans in the supply chain. international supply. Businesses increasingly feel the direct connection between their activities and new international trends such as green consumption, environmental friendliness...

In the French market, after a series of promotional activities, image building, and consumer orientation that the Vietnam Trade Office in France has implemented, Vietnamese products are gradually finding a foothold and are loved by consumers. known by local users.

Opportunities for Vietnamese goods do not stop at agricultural products. What is important is the proper and strategic attention of Vietnamese businesses. Businesses must have a systematic development plan, with the target market being France or any suitable European country.

The practical benefits and expectations that EVFTA can bring to Vietnamese goods have been realized for our rice products when for the first time directly supported by the Vietnam Trade Office in France to put them on the shelves. products on the two largest hypermarket chains in France, Carrefour and E.Leclerc. This is the first time we have successfully brought Vietnamese brand rice to the largest retail segment in Europe, thereby reaching a large number of French consumers.

Following rice, the Vietnam Trade Office in France is continuing to exploit the opportunities and potential that the EVFTA Agreement brings to further support Vietnamese brand goods to reach the retail segment in France.

 

Minh Toan
 

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